Marketing That Really Means Something: The 4 Ps

We have all been hearing about the 4 Ps of marketing, haven’t you? No? Well, as a reminder, the 4 Ps are: they are acronyms for Product, Place, Pricing and Promotion. These terms are referring to the biggest of the...

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Here’s Why You Should Be Active On Your Personal LinkedIn

When it comes to social media in business, we find that many only believe it is necessary to post and engage on their business pages, but this is simply not true. There are many reasons as to why branding...

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What Is Digital Marketing Training?

What Is Digital Marketing Training? This is a loaded question and the answer depends on the level of experience one has and/or what the individual's goals are. For example, a small business owner may be looking for some digital marketing training...

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U.S. Digital Marketing Spend Beats Traditional For The First Time in 2019

Our grads already know the huge value of digital, with many of them closing deals within the first month of finishing our training. But for those interested in our training who may still be on the fence, this is...

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In Business? Don’t Ignore Instagram

Some powerful Instagram marketing tips for success Instagram growth has been phenomenal since its inception; it has grown to be the essential place for people to share photos. Today Instagram boasts over 800 million active users a month. The number...

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Creating Magnetic Content Based on Audience Type

Introduction Creating content that will capture the attention of people in a short period of time You may have great content on your web pages, but perhaps at the same time, few, if any, get to see it. This is quite...

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Score More Marketing Wins with Linkedin

LinkedIn can be a great help if you want to have strategic partnerships, create brand awareness, and generate leads. The platform is a great way in which your brand can connect to millions of professionals that are located in...

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Social Media Marketing Might Not Be the Conversion Machine You Think It Is

Social Media Marketing Might Not Be the Conversion Machine You Think It Is: Google Analytics defines a conversion as "the completion of an activity that is important to the success of your business, such as a completed sign up for your email...

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What Google Analytics Does for Marketers & Business Owners: An Introduction

What Google Analytics Does for Marketers & Business Owners: An Introduction Google analytics is a service that is provided by Google and it reports and tracks website traffic. It is a freemium service. It operates within the Google marketing platform....

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The Ultimate List of Digital Marketing Blogs for 2019 (Edition #1)

The Ultimate List of Digital Marketing Blogs for 2019 (Edition #1) Digital marketing blogs may be running rampant online, but the trustworthy blogs are critical. Want to stay relevant? Read. Read a lot. In digital marketing, if you don’t learn,...

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