Make the Best of Anchor Text for Better Usability (and SEO)

Every website hopes to drive traffic; but not just traffic, the right traffic. But once your audience is on the the site, how do you make the experience worthy of their time? Certainly, a great user experience is important,...

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October 2018 Class Recap: A Testimonial

Meet Mark G. from California. Mark brought a guest and on the last day of training, Mark was kind enough to leave us a 'testimonial' of sorts; below is the message we got from Mark. Thanks Mark! We are...

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Ready to Launch Your Lucrative Future?

In our classes, we teach a lot about the need for diverse content. In fact, even though you may have a single audience that is looking for your product/service, among that same crowd are different content needs and preferences....

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Off The Record: An Informal Conversation with DMTG’s Marketing Director, Joe Schaefer

Off The Record: DMTG’s Marketing Director, Joe Schaefer Cassie Barnes is a college student about to embark on a career in digital PR. Cassie reached out to Digital Marketing Training Group’s Marketing Director and Lead Instructor, Joe Schaefer, for a...

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CAN-SPAM isn’t Something you Want to Eat

What is CAN-SPAM and why does it matter to your business? Sending email campaigns or newsletters to your audience? Thinking about it?  The CAN-SPAM act is something you need to keep in mind. You may think of the internet as...

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Small Business Twitter 101

Let's talk Tweeting! Now it’s time to talk “tweeting” on the social platform that revolutionized the way we get information: Twitter. This is the fourth in our blog series on Social Media for Small Business. Twitter Twitter revolutionized the social media world...

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Google Is Sharing The Love — Offline!

We take reviews seriously...so does our partner, Google. So, when the mail arrived at the office today and we had a package from Google, we were doubly surprised to find this nicely printed (great quality paper) poster with one of...

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Small Business LinkedIn [3 of 5]

Hopefully you are following along with our series on social media for small business. Today the topic is LinkedIn. If you’ve been in the business world you are probably familiar with the LinkedIn platform, and may not understand how...

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Small Business Facebook 101 [2 of 5]

Today our topic is Small Business Facebook pages and it's the second blog in our social media for small business series. Love it or hate it, Facebook is here and utilizing it as part of your marketing strategy is...

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What’s Your Sales Cycle, Baby?

“It’s not about having the right opportunities. It’s about handling the opportunities right.” -Mark Hunter It’s important to remember that every sales cycle differs, depending on your sales person and the people they are selling to. At its base, a...

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