Why Become A Digital Marketer?
Business owners today are just as savvy as their customers — they’re all online. Businesses need online marketing as an offensive marketing tool and as a defensive marketing tool (defensive because they’re competitors are reaping the benefits online).
How Do YOU Fit Into This Online Ecosystem?
It’s sort of simple — business owners are busy growing their businesses and adding value to their customers, but don’t have the time and know-how to implement working digital strategies. That’s where digital marketers come in; they’re skilled and knowledgeable about the how, what, when, where and why of online marketing tactics and strategies.
What Are We Talking About — What Do Businesses Need Online to be Successful?
→ Website Design and Development
→ Blog Development / Content Marketing
→ Graphic Design Branding (ex: logos, ad design, etc.)
→ Infographic Research, Design, & Promotion
→ Social Media Marketing Design and Launch
→ PR and Online Reviews)
Strategies & Tactics
→ Search engine optimization (SEO)
→ Content Creation & Marketing
→ Inbound Marketing
→ Social Media Marketing & Engagement
→ Pay-per-click (PPC/Adwords)
→ Display Advertising
→ Native advertising
→ Email Marketing
→ Online PR
→ Reputation Management
3 Reasons To Become A Digital Marketer:
1. Today, and moving forward, the demand for digital marketing experts is growing by leaps and bounds. There is no ceiling at the moment and the need for digital marketers only increases as new businesses launch.
Some estimates put business creation at approximately 543,000 new businesses get started each month.
2. Apart from being an agency owner, you have vast choices for which area to focus on, giving you multiple career choices under the main umbrella of ‘digital marketer’.
3. The salaries for digital marketers are consistently growing as each year passes. By 2014, salaries in the digital marketing field had grown faster than the previous 5 years. An SEO Specialist with only 3 years experience could expect a $70,000 salary depending on experience and successes. Owning an entire agency would mean that you could far exceed this salary and be well on your way to financial independence in a short time.
Image Source: Moz
The world of digital marketing is a $700 billion dollar industry, and is growing exponentially every year. The reason for this is that advertising and maintaining a strong presence on the internet are vital for every business no matter what the size of the company or industry.
As a graduate of our digital marketing training program, you will be able to offer every digital marketing service to businesses including but not limited to: SEO or Search Engine Optimization, Pay Per Click or AdWords Advertising, Lead Generation, Social Media Advertising, Link Building, Website Creation and Hosting, Analytics and Call Tracking, Digital Networking, Content Creation and Marketing, Reputation Management, Direct Mail Advertising, Email Marketing, and more. Digital marketing has become a staple for businesses to establish a strong presence, engage with their customers, and compete in today’s economy. Learn more now!